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SBRnet and the Sports Market Analytics Platform provide a comprehensive online platform of nationwide sports business, sports marketing and sports marketing analytics, using syndicated custom and proprietary research for professional and college sports, consumer research, industry reports, and licensed industry articles. The service features extensive research and custom reports covering sports participation, the fan market and behaviors, venues, sponsorships, and expenditure on sporting goods, brand preference, and more. The service also provides the academic community with a comprehensive Sports Business Resource Center to provide additional research support and insights.

News

(Associated Press (AP))

US and Mexico submit joint bid to host 2027 Women’s World Cup CHICAGO (AP) — The U.S. Soccer Federation and Mexico Football Federation submitted a joint bid Friday to host the 2027 Women’s World Cup projecting $3 billion in revenue, competing against a proposal from Brazil and a joint Germany-Netherlands-Belgium plan.

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12/9/2023 |  This year’s Heisman finalists are an ode to college football’s portal/NIL era with 3 transfer QBs (Associated Press (AP))
12/9/2023 |  Eagles security guard DiSandro banned from sideline for Sunday Night Football vs. Cowboys (Associated Press (AP))
12/9/2023 |  Kyrgios confirms he won’t compete at the Australian Open (Associated Press (AP))
12/9/2023 |  From head to heart to diet, AI is learning to make a map of elite athletes’ bodies (CNBC Sports)
12/9/2023 |  WATCH: Suns' DJ remixes Steve Kerr's harsh words for in-game music at Footprint Center (CBS Sports)

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Latest Blog Posts

Thursday, November 30, 2023

Women sports fans are just as engaged—if not more—than men who are sports fans

Brooke Auxier and Kat Harwood report on how sports fandom and engagement among women are driven by youth participation, Olympic sports, and social content. Leagues, teams, streamers, and broadcast providers could increase their female fan base and cultivate new fans by catering to their interests.

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Youthful, subversive, authentic: Qumin’s Arnold Ma on the brands succeeding in China

Wednesday, November 29, 2023

Bloomberg Business of Sports: Economy of Combat

Tuesday, November 28, 2023

PETRONAS to power Moto2™ and Moto3™ with new sustainable fuel from 2024

Monday, November 27, 2023

TMR Q&A: Eli Velazquez from NBCUniversal Telemundo Enterprises on Growing Fútbol Americano’s Latino Fan Base

Friday, November 24, 2023

The lie of “deinfluencing”

Thursday, November 23, 2023

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My First Job In Sports
My First Job in Sports Web Series is available in both video and audio versions, this content is focused exclusively on helping students that are interested in getting that first job in sports and how others have been able to break in.

Sports Markets

Sports Law Expert

A media outlet designed to communicate the availability of sports law experts to the legal community. One of the blog’s goals is to share news and insights about sports law experts, whether they are attorneys or expert witness, that will help you the lawyer make the best possible decision about who you want to retain.

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Sports Market Data

A comprehensive guide to all relevant data, organized by key segments, Sports Fandom, Sports Participation, Consumer Sports Equipment Purchases, plus exclusive data and insights for Sports Gambling, Fantasy Sports, Sports Gaming, traditional and streaming media and post pandemic attendance at live sporting events.

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Sports Business Resource Center

A full menu of business contacts, social media figures to follow, sports business books every college student should read, Sports Business Podcasts, SBRnet in the Classroom, and much more.

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SBRnet Mega Search

Our super-powered search engine helps you find the related articles, directories and all related materials you’re looking for easily and quickly to start your research and analysis.

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SBRnet Newsletter

SBRnet publishes a monthly newsletter featuring analysis of our newest data and interviews with librarians and professors. Click here to see all our back issues.

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My First Job In Sports

Looking to launch your career. See and hear how to do it from professionals who have already done it in our video/audio podcast series, hosted by SBRnet’s own Neil Schwartz and Mark Sullivan.

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Team, Player Stats

Our curated selection of the best websites and resources for team and player statistics, analysis and projections.

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