SBRnet Inc and https://sportsmarketanalytics.com
Last Updated: July 24, 2025
Website Privacy Policy
1. Information We Collect
We collect various types of information, including personal information, to provide and improve our services to you.
1.1. Personal Information You Provide to Us Directly:
- We collect personal information that you voluntarily provide to us when you interact with our Site. This may include:
- Contact Information: Name, email address, postal address, phone number (e.g., when you create an account, subscribe to our newsletter, fill out a contact form, or make a purchase).
- Account Information: Name, email address, telephone number, and other registration details.
- Transaction Information: Payment details (e.g., credit card number, billing address) when you make a purchase. Please note that we do not store full payment card details; these are processed securely by our third-party payment processors.
- Communications: Records of your correspondence with us, such as customer support inquiries, feedback, or survey responses.
- User-Generated Content: Any content you submit to the Site, such as comments, reviews, or forum posts.
1.2. Information Collected Automatically:
When you visit our Site, we automatically collect certain information about your device and Browse activity. This may include:
- Log Data: Your IP address, browser type, operating system, referring/exit pages, access dates and times, and pages viewed.
- Usage Data: Information about how you use the Site, such as the features you access, the time spent on pages, and clickstream data.
- Device Information: Information about the device you use to access the Site, including hardware model, unique device identifiers, and mobile network information.
- Cookies and Tracking Technologies: We use cookies, web beacons, and similar tracking technologies to collect information about your interactions with our Site. For more details, please refer to our [Link to your Cookie Policy, if separate, or add a Cookie section below] section below.
1.3. Information from Third Parties:
We may receive information about you from third-party sources, such as:
- Social Media Platforms: If you access our Site through a third-party connection or log-in (e.g., Facebook Connect), you may allow us to access certain information from your social media profile.
- Service Providers: We may receive information from third-party service providers (e.g., analytics providers, advertising networks) that help us operate our business and provide our services.
2. How We Use Your Information
We use the information we collect for various purposes, including:
- To Provide and Maintain Our Services: To operate, maintain, and improve our Site and services; process transactions; create and manage user accounts; and deliver products or services you request.
- To Communicate with You: To respond to your inquiries, send you administrative messages, updates, security alerts, and support and maintenance notifications.
- For Marketing and Promotional Purposes: To send you newsletters, promotional materials, and information about products, services, offers, and events that may be of interest to you, based on your preferences. You can opt-out of these communications at any time.
- To Personalize Your Experience: To tailor content and offers based on your preferences and usage patterns.
- For Analytics and Research: To understand how users interact with our Site, monitor and analyze trends, and conduct research to improve our services and user experience.
- For Security and Fraud Prevention: To detect, prevent, and address technical issues, fraud, and other illegal or prohibited activities.
- To Comply with Legal Obligations: To comply with applicable laws, regulations, legal processes, and governmental requests. To Enforce Our Terms: To enforce our Terms of Service and other policies.
3. How We Share Your Information
We may share your personal information with third parties in the following circumstances:
- 3.1. With Service Providers:
We engage trusted third-party service providers to perform functions and provide services to us, such as hosting, data analysis, payment processing, customer service, email delivery, marketing assistance, and auditing. These service providers have access to your personal information only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.
- 3.2. For Business Transfers:
In the event that [Your Company Name] is involved in a merger, acquisition, reorganization, sale of assets, or bankruptcy, your information may be sold or transferred as part of that transaction. We will notify you via email and/or a prominent notice on our Site of any such change in ownership or control of your personal information.
- 3.3. For Legal Reasons:
We may disclose your information if required to do so by law or in the good faith belief that such action is necessary to:
- Comply with a legal obligation.
- Protect and defend the rights or property of [Your Company Name].
- Act in urgent circumstances to protect the personal safety of users of the Site or the public.
- Protect against legal liability.
- 3.4. With Your Consent:
We may share your information with third parties when we have your explicit consent to do so.
- 3.5. Aggregated or Anonymized Data:
We may share aggregated or anonymized information that does not directly identify you with third parties for various purposes, including marketing, analytics, and research.
4. Cookies and Tracking Technologies:
We use cookies, web beacons, pixels, and other tracking technologies to collect information about your Browse activities and improve your experience on our Site.
- Cookies: Small text files stored on your device that help us remember your preferences, analyze site usage, and serve relevant advertising. Web Beacons/Pixels: Small graphic images or code snippets that allow us to track user activity, such as page views or email opens. You can control cookies through your browser settings. However, disabling cookies may limit your ability to use certain features of our Site.
5. Data Security
We implement reasonable technical and organizational measures to protect your personal information from unauthorized access, use, disclosure, alteration, or destruction. However, no method of transmission over the internet or method of electronic storage is 100% secure. Therefore, while we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.
6. Your Privacy Choices and Rights
Depending on your location and applicable privacy laws, you may have certain rights regarding your personal information:
- Access: You have the right to request access to the personal information we hold about you.
- Correction/Rectification: You have the right to request that we correct any inaccurate or incomplete personal information we hold about you.
- Deletion/Erasure ("Right to Be Forgotten"): You have the right to request the deletion of your personal information under certain circumstances.
- Restriction of Processing: You have the right to request that we restrict the processing of your personal information under certain circumstances.
- Data Portability: You have the right to receive your personal information in a structured, commonly used, and machine-readable format and to transmit that data to another controller.
- Object to Processing: You have the right to object to the processing of your personal information under certain circumstances, particularly for direct marketing purposes.
- Withdraw Consent: Where we rely on your consent to process your personal information, you have the right to withdraw that consent at any time.
- Opt-out of Marketing Communications: You can opt-out of receiving promotional emails from us by following the unsubscribe instructions provided in those emails or by contacting us directly. Even if you opt-out of receiving marketing communications, we may still send you non-promotional communications, such as those about your account or our ongoing business relations.
- "Do Not Sell My Personal Information" (California Residents): If you are a California resident, you have the right to opt-out of the "sale" of your personal information. [If applicable, include a specific link or section explaining how users can exercise this right.]
- To exercise any of these rights, please contact us using the contact information provided below. We may need to verify your identity before fulfilling your request.
7. Third-Party Websites/Links
Our Site may contain links to third-party websites that are not operated by us. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services. We encourage you to review the privacy policies of any third-party websites you visit.
8. Children's Privacy
Our Site is not intended for use by children under the age of [e.g., 13 or 16, depending on your region and target audience]. We do not knowingly collect personal information from children without verifiable parental consent. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us, and we will take steps to remove such information from our systems.
9. International Data Transfers
If you are accessing our Site from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States where our servers are located and our central database is operated. The data protection laws in [Your Country] may differ from those in your country of residence. By using our Site, you consent to the transfer of your information to [Your Country] and to the processing of your information as described in this Privacy Policy.
10. Changes to This Privacy Policy
We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date at the top of this Privacy Policy. We encourage you to review this Privacy Policy periodically for any changes. Your continued use of the Site after we post any modifications to the Privacy Policy will constitute your acknowledgment of the modifications and your consent to abide and be bound by the modified Privacy Policy.
11. Contact Us
If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:
SBRnet, Inc
10185 Spyglass Way, Boca Raton, FL. 33498
neil@sbrnet.com
561.990.5590
https://sportsmarketanalytics.com/About/Contact-Us.aspx
Our newly launched home for the Sports Market Analytics platform has all the data you and your students have been accustomed to over the years, plus many new features, including The Sports Business Resource Center, which contains the following:
- Our selections on sports business books every student should read.
- Links to the top sites for player, team and game data.
- Top Social Media personalities they should follow.
- And SBRnet’s own podcast series, “My First Job in Sports, which includes interviews with recent college grads about how they entered the job market and are building their careers. Be sure to share this link with professors and the career office at your schools.
Our new site includes updated participation data on more than 80 different sports and activities; sales information for key sports products in the United States and the full results of our annual Fan Behavior study which offers terrific insights on sports gambling, e-sports, fantasy sports, social media use and streaming media consumption.
We’re proud of our new look and content and excited to share it with you. If you’d like to arrange a personal guided tour of the site, please click here and we will be happy to schedule it.