Pickleball

LeBron James buys Major League Pickleball team (SportsPro Insider)

• James joined by Maverick Carter, as well as NBA champions Draymond Green and Kevin Love
• SC Holdings, SpringHill CMO Paul Rivera and Relevent Sports Group CEO Daniel Sillman also part of group

National Basketball Association (NBA) star LeBron James is part of a consortium buying a team in Major League Pickleball (MLP).

LeBron James, Draymond Green, Kevin Love join Major League Pickleball ownership group (Athletic, The) The Los Angeles Lakers star leads a group of NBA players and businessmen investing in Major League Pickleball, along with Golden State Warriors forward Draymond Green and Cleveland Cavaliers forward Kevin Love. Maverick Carter, James’ longtime friend and CEO of their entertainment brand SpringHill Company, SpringHill CMO Paul Rivera and investment firm SC Holdings and Relevent Sports Group co-owner and CEO Daniel Sillman are also among the ownership group, MLP announced Wednesday.

Lakers star LeBron James headlines ownership group of Major League Pickleball team (USA TODAY) Major League Pickleball (MLP) announced Wednesday that an investment group led by the Lakers star and his business partner Maverick Carter has secured the rights to own a pro pickleball team. Other investors in the group include NBA forwards Draymond Green of the Golden State Warriors and Kevin Love of the Cleveland Cavaliers, the investment firm SC Holdings, The SpringHill Company chief marketing officer Paul Rivera and Relevent Sports Group co-owner and CEO Daniel Sillman.

What is pickleball, the latest LeBron James investment? (Athletic, The) It has a professional league, celebrity investors and a tasty-sounding name. Pickleball, one of the United States’ fastest-growing sports, further elevated its cachet Wednesday with the news that NBA stars LeBron James, Draymond Green and Kevin Love are investing in Major League Pickleball, the sport’s burgeoning professional league.

NBA Stars Buying Major League Pickleball Team (Front Office Sports) Some NBA champions with a knack for forward-thinking investments are getting in on pickleball as the sport gains popularity across America.
LRMR Ventures, the family office of LeBron James and his business partner Maverick Carter, are purchasing a Major League Pickleball team as part of an all-star consortium.