Export to Excel
Export to CSV
Export to XML
Export to Excel
Export to CSV
Export to XML
Export to Excel
Export to CSV
Export to XML
Export to Excel
Export to CSV
Export to XML
Contact us by filling out our
Contact Form
or call 561-990-5590
Login
Subscribe
Home
Summaries
Sports Gambling
College Basketball Gambling Survey
College Football Gambling Survey
Gambling Demographics By Sport
NBA Gambling Survey
NFL Gambling Survey
See All...
College Market
Athletic Revenues By School
Varsity Athletes By School
See All...
Single Sport Summaries
College Basketball
College Football
MLB
NBA
NFL
See All...
Fan Market
All Fans Demographics
Fantasy Sports Demographics
Sponsor Influence Index
Sports Logo Apparel Market Size
See All...
Sporting Goods
Equipment, by Product
Total Market
See All...
Streaming Media
Sports
Team Sports
Baseball
Basketball
Cheerleading
Football
Gymnastics
Ice Hockey
Lacrosse
Paintball
Rugby
Soccer
Softball
Swimming
Volleyball
Wrestling
Individual Sports
Archery
Bowling
Golf
Inline Skating
Martial Arts
Running
Skateboarding
Outdoor Sports/Activities
Backpacking
Bicycling
Camping/Hiking
Climbing
Fishing
Hunting/Shooting
Racquet Sports
Badminton
Pickleball
Table Tennis
Tennis
Fitness Activities
Exercise/Fitness
Motor Sports
All Motor Sports
Water Sports
All Water Sports
Winter Sports
Ice Skating
Skiing
Snowboarding
Womens Sports
Other Womens Sports
Resource Center
Data
What's New
Apparel/Equipment/Footwear
Player Stats & Data
Sports Gambling Information Links
Sports Gambling Data
Participation Data
Methodology
Directories
Major Sports Executives
Associations/Governing Bodies
College Athletics
Employment Agencies
Marketing Agencies
Sports Business, Management, and Marketing Programs
Media
Podcasts
SBRnet in the Classroom
My First Job in Sports
Top People to Follow on Social Media
Publications
Article Search
Books
Newsletter
Subscribe to Newsletter
Research Papers
Help
Site Map
Tutorials
Venues
Venue Reports
SBRnet Data In Action
Classroom Use Cases
Newsstand
News
Sports Business News
Press Releases
Newsletters
Featured Content
First And Pen
ARCH
SMA Blog
Sports Law Expert
Team Marketing Report
Publications
Sports Business Publications
Special Reports
Case Studies
SGB Media
SGB Executive
SGB Today
SGB Updates
Premium
About
Baseball
Market Research
Participation
Baseball (Total)
MLB Fan Market
Attendance Profile
Baseball MLB: Financials
Brand Share-of-Market
Fantasy Sports
Forbes: Richest Sports Team Owners
Market Summary
MLB Attendance (team-by-team)
MLB Average Ticket Prices
MLB Favorite Team Ranking
MLB Highest Paid
MLB Sports Travel
Online Computer Profile
Online Mobile Profile
Online Smartphone Profile
Online Sports News, Features & Highlights Viewing Profile: MLB
Online Tablet Profile
Online Viewing Profile
Social Media Market Summary
Sponsorship Influence Index
Sports Logo Apparel Purchases
Sports Travel
Streaming Profile: MLB
Team Revenue
Team Valuations
Trading Cards
TV Viewing Profile
Watched Olympics: MLB
Gambling
Gambling Demographics: MLB
Survey: MLB
Gambling Demographics: Minor League
Survey: Minor League
Minor League Fan Market
Attendance Profile
Brand Share-of-Market
Market Summary
Minor League Attendance
Online Computer Profile
Online Mobile Profile
Online Smartphone Profile
Online Sports News, Features & Highlights Viewing Profile: Minor League Baseball
Online Tablet Profile
Online Viewing Profile
Social Media Market Summary
Sponsorship Influence Index
Sports Logo Apparel Purchases
Sports Travel
Streaming Profile: Minor League Baseball
Trading Cards
TV Viewing Profile
Watched Olympics: Minor League Baseball
Consumer Expenditures
Baseball Shoes
Bats
Baseballs/Softballs
Gloves/Mitts
Total Market
Imports
Baseballs
Batting Gloves
Total Gloves/Mitts
Total Market
Premium - Fan Studies
Baseball (MLB) - Fan Studies
2017 MLB Fan Study
2018 MLB Fan Study
2019 MLB Fan Study
2020 MLB Fan Study
2021 MLB Fan Study
2023 MLB Fan Study
2024 MLB Fan Study
All MLB Fan Studies
Baseball (Minor League) - Fan Studies
2017 Minor League Fan Study
2018 Minor League Fan Study
2019 Minor League Fan Study
2020 Minor League Fan Study
2021 Minor League Fan Study
2022 Minor League Fan Study
2023 Minor League Fan Study
2024 Minor League Fan Study
All Minor League Fan Studies
Premium - Brand Share Index
Baseball - BSI
2015 MLB BSI
2016 MLB BSI
2017 MLB BSI
2018 MLB BSI
2019 MLB BSI
MLB Highlights
Participation Info
Core Participation
Casual Participation
Female Participation
Male Participation
Related News
1/8/2026
|
What Tarik Skubal's record arbitration case could mean for MLB
(ESPN) Major League Baseball's salary arbitration system occupies a fascinating space in the sport's larger labor landscape. Starting this morning, agents will discuss with teams the salaries of around 170 players for the 2026 season. The formal deadline to reach a deal is 1 p.m. ET. The real deadline is 8 p.m. Most will come to an agreement. Some will not. Those players will file a number they want to be paid.
1/8/2026
|
Full Swing Forms Distribution Partnership with Marucci Sports
(USA TODAY) Full Swing reached an agreement for Marucci Sports to serve as the exclusive sales distribution partner for its new Full Swing Kit launch monitor for baseball.
The Kit for baseball represents Full Swing’s official expansion beyond golf. The equipment provides hitting metrics, including exit velocity, launch angle, spin rate, and ball-flight data, similar to devices installed in Major League Baseball stadiums for professional players.
1/8/2026
|
MLB Launches Leaguewide Push for America’s 250th Anniversary
(Front Office Sports) Major League Baseball has long enjoyed its sport being known as the national pastime. Now it’s leaning in to that even more during the 250th anniversary of the U.S.
On Thursday, the league began what will be a yearlong set of commemorations to celebrate the semiquincentennial of the nation’s founding.
1/7/2026
|
How the Blue Jays Logo Sealed $60M Deal for Japan's Kazuma Okamoto
(Fox Sports) Before he moved from Japan to the big leagues, Kazuma Okamoto put the logos of all 30 MLB teams in front of his daughter and asked which one she liked most.
Her choice, just like his, was the Toronto Blue Jays.
The defending AL champion Blue Jays introduced their newest signing at a press conference Tuesday, two days after finalizing a four-year, $60 million contract with the 29-year-old corner infielder.
1/5/2026
|
Houston Astros Bet $54 Million on Tatsuya Imai in Risky Move
(DEADSPIN) Facing a deadline to return to his team in Japan, free-agent right-hander Tatsuya Imai reportedly agreed Thursday to a three-year, $54 million contract with the Houston Astros.
It's a shorter deal in length, by perhaps half, than many analysts predicted for Imai when free agency opened after the World Series. It could end up being much shorter, with Imai negotiating opt-outs after each of the first two seasons.
See More News