Bicycling

10/28/2025 |  EXEC: Shimano’s Nine Month Earnings Impacted by Still High Bike Inventory Levels (SGB UPDATE) Shimano, Inc. reported that sales grew in the mid-single digits over the past nine months, with similar gains across both its Bicycle Components and Fishing segments. Earnings declined amid margin pressures, with its Bicycle Components segment continuing to be impacted by elevated inventory levels in the marketplace, including in North America and China.

10/27/2025 |  Tour de France sponsor Zwift illustrates how a brand can transform a sport (Gist Sports, The) Last week, the Tour de France Femmes avec Zwift confirmed its 2026 route, which will be the race’s longest course in its four-year history. And rather than beginning immediately after the men’s Tour de France, the women’s race will now begin one week later, with the push for a longer course and a separate schedule fueled by explosive interest in the women’s race.

10/21/2025 |  UK’s Whyte Bikes Acquired by Private Equity Firm (SGB UPDATE) Causeway Capital, a Dublin, Ireland-based private-equity firm, has acquired UK-based bike maker Whyte Bikes from Cairngorm Capital. Nikki Hawyes remains CEO.
Terms of the deal were not disclosed.
Causeway Capital and Whyte Bikes said the collaboration will “enhance the brand’s innovation, dealer network and key suppliers.” With Causeway Capital’s support, Whyte Bikes plans to extend its reach beyond the UK into continental Europe and globally.

10/13/2025 |  Belgian Cycling Factory Launches New Brand (SGB UPDATE) Belgian Cycling Factory (BCF), the parent company of Ridley, Eddy Merckx and Nukeproof, has officially launched its latest brand, Aeres, at its annual Partner Days dealer venue.
Held at BCF’s headquarters in Beringen, the company reported that “Partner Days attracted over 500 independent bicycle dealers from across Europe and the UK, who gathered to preview upcoming models from Ridley, Eddy Merckx, Nukeproof, and now Aeres.”

10/13/2025 |  Michelin Bicycle Retains J&B Importers, Inc. for Tire Distribution (SGB UPDATE) Michelin North America, Inc. announced a new distribution partnership with J&B Importers, Inc., supporting Michelin bike tires in the U.S.
“Partnering with J&B Importers, Inc. allows us to better serve independent bike dealers with faster access to Michelin’s trusted tire technologies,” said Justin Brock, vice president of sales, recreational products for Michelin North America, Inc. “This is a key step in expanding our footprint and supporting the cycling community with products that deliver performance and durability.”