Football

10/1/2026 |  NFL Week 3 viewership down slightly despite strong numbers (Sports Media Watch) The early trend in NFL viewing has been strong audiences that are nonetheless down from a year ago.
Through the first three weeks, NFL game windows were averaging 20.0 million viewers across the league’s various media partners — down slightly from 20.5 million last year, but otherwise the highest average at this point of a season in the Nielsen people-meter era (dates back to 1988).

9/26/2026 |  How to watch Texas vs. Tennessee: Live streams, channel, venue, odds (Business Insider) The Longhorns and Volunteers will clash in this weekend's most-anticipated SEC showdown. We've highlighted everything you need to know about how to watch Texas vs. Tennessee, including global live streaming options.

9/25/2026 |  NFL Week 2 audience hits high, rebounding from Week 1 (Sports Media Watch) After a double-digit decline in Week 1, NFL viewership bounced back in Week 2 of the season — with the league’s schedule making much of the difference in both weeks.

9/23/2026 |  United Football League Expanding to Rhode Island and Colorado for 2027 (SportsTravel)

The United Football League is expanding, adding two markets in 2027 and two more in 2028.

Teams based in Pawtucket, Rhode Island, and Colorado Springs, Colorado, will join in 2027, while Sandy, Utah, and Oklahoma City, Oklahoma will start play in 2028. Those additions will bring the UFL to 10 teams.

9/22/2026 |  Usual suspects — Cowboys and Chiefs — top early NFL viewership (Sports Media Watch) Already this season, four of the five largest NFL audiences have been for games featuring the league’s two biggest draws, the Cowboys and Chiefs.