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News & Press Releases

[7-27-2021] - OLYMPICS SPUR INTEREST IN ROCK CLIMBING, SKATEBOARDING, KARATE, AND SURFING.
BOCA RATON, FLORIDA – July 27, 2021 -- When a sport is showcased and played at the Olympics, that’s a powerful endorsement. When a sport gets unexpected Olympic status, it’s an even more powerful endorsement. That’s the case for the four new sports which have been added to the Olympic roster of sports this summer at the Olympics in Tokyo, Japan. Those sports are rock climbing, skateboarding, karate, and surfing.
[6-1-2021] - SFIA and SBRnet Create Strategic Partnership.
The Sports & Fitness Industry Association (SFIA) has partnered with SBRnet, the academic community’s leading provider of data for sports business, sports marketing, and sports analytics students.
[3-23-2021] - 22 Million Fans Bet on Sports in 2020; More played E-Sports and Smart TVs are the streaming devices of choice.
Study of Post-Pandemic Fan Behavior Shows major changes in how we engage with sports.

Summary Statistics

Fan Markets
All Sports Demographics
Fantasy Sports
Online Viewing Trends
Social Media
Sponsorship Influence Index
Sports Fan Market Size
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