Gordon Brothers completed the acquisition of all the assets of Catch Co., a portfolio of fishing brands that generated nearly $300 million in revenue since the company was founded in 2012 with its Mystery Tackle Box.

“We’re excited to be a part of the next phase of Catch Co.’s growth and build on the already successful brand portfolio and content strategy,” said Rob Gould, managing director of Commercial & Industrial at Gordon Brothers. “Our asset expertise and quick decision-making allowed us to step in and ensure the value of the business remains intact.”

“Gordon Brothers provided speed and certainty throughout the acquisition process,” said Matthew Glerum, president of Catch Co. “Their ability to react quickly and understand the underlying value of our business secures the future of the Mystery Tackle Box brand and allows us to unlock new opportunities for growth. We are looking forward to a bright future as we navigate through the challenges of our recent past.”

Catch Co. brands include Mystery Tackle Box, 10,000 Fish, BioSpawn, Hard Hat Jigs, Heavy Metal Tungsten, Stickies Hooks, and collaborations.

Gordon Brothers leverage decades of experience buying, selling, operating, and valuing assets in the industrial economy in Australia, Brazil, Canada, the U.K., Europe, Japan, and the U.S.

Image courtesy Catch Co./10,000 Fish